A short-lived perennial with rosettes of wrinkled, veined, dark green leaves. Erect stems of saucer-shaped dark purple violet flowers during summer.
For best results grow Verbascum phoenicium ‘Violetta’ in well-drained, neutral to alkaline soil in sun or partial shade. Cut old flowering stems to ground level to prolong flowering. Plants are the caterpillar foodplant of the mullein moth, Cucullia verbasci, which causes unsightly holes in the foliage.
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